Cherrie Lau

Online Forum in Hong Kong. Home Work Customized GA4 Dashboards for one of the most visited online forums in Hong Kong Objective The client sought to consolidate data from multiple websites into a unified analytics platform. The objective was to improve data analytics by optimizing query performance, reducing costs, and extracting actionable insights that could …

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Personal Care Product Company. Home Work Transforming Decision-Making with Google Technologies Objective The client sought to enhance their reporting capabilities by leveraging Google technologies to overcome limitations with their existing reporting system. The goal was to extract actionable insights quickly, automate data updates, and provide users with advanced data filtering capabilities to enable more agile and …

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Data-driven Education Consultancy. Home Work Transforming Ad Strategy with GA4 Insights Objective The client aimed to optimize its ad strategy by gaining better insights into website behavior and improving the student-university matching process. The goal was to capture more relevant user data to refine ad targeting, improve conversion rates, and enhance overall marketing performance. Challenge The …

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Hong Kong Shopping Mall. Home Work Data-Driven Dashboards for a Shopping Mall Mobile App Objective The client sought to unlock the full potential of their data to make impactful business and marketing decisions. The goal was to improve marketing effectiveness by leveraging accurate insights to optimize strategies and maximize ROI. Challenge Admazes worked as a key …

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Hong Kong Property Developer. Home Work GA4 Migration during GA3 Sunset Objectives Amid the GA3 sunset, the objective was to ensure the smooth migration of historical data to GA4 while maintaining data accuracy and consistency for over 50 business units. The goal was to preserve key data, enable strategic decision-making, and maintain continuous analytical capabilities during …

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